London’s Digital Radio Boost

24 Apr

OK, pub quiz:

What do Ed Vazey, Minister for Culture, Communications and Creative Industries,
Dame Kelly Homes – super golden runner quick person
and broadcaster funny man football nut Colin Murray all have in common?

Answer: They were all to be found up the BT Tower earlier today switching on a boosted digital radio signal within the M25 zone of Greater London. According to industry figures this will mean 99% of the London road network within the M25 will have DAB coverage ready for this summer’s Olympic Games.

And as Ed, Kelly and Colin flicked the switch – we know they will have peered across admiringly at our nearby Kings Cross rooftop to see the Radio Experts also doing their bit to boost Digital Radio.

Radio Experts are at the forefront of all things analogue, On Demand and Digital (DAB). So a boosted signal just adds a bit more oomph to the solutions we put in front of our clients every day.

For more information on advertising on any of the digital radio platforms or indeed the vast number of radio on demand platforms out there call us or email us now. If we don’t answer, its because we’re all on the roof dancing and waving at all the celebs in the BT Tower…

Tim Cowland is a Founder Partner at Radio Experts, a London based specialist radio advertising agency. tim.cowland@radioexperts.co.uk. @timcradioexpert

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